Big Data and Leadership for Innovation- An Aggregator Model

Abstract

The emergence of Web 3.0 and Big Data have changed the business landscape and made speed as a key differentiator for sustenance of competitive advantage of enterprises, particularly businesses. Given the complexity of managing the new Web in an enterprise, implications on CEOs' focus on management are not discussed in literature. This paper studies the role of Big Data in innovation and investigates how CEOs can leverage on the new IT tool(s). It introduces the Nayar-Lanvin Model for Leadership of Innovation as a way to manage the new leadership role required for innovating enterprises in the new era of Big Data and its effect on competitive advantages.